Beauty Day has combined its own dynamics with that of DYO | FORUM and SEGAS, creating the biggest scientific exhibition event of the year in Zappeio Hall! Within the framework of the 5th DYO | FORUM, key nutrition, wellness, healthy lifestyle and beauty issues were discussed by distinguished speakers and professionals, always with the stamp of recognised medical companies, D|Y|O and ZITA Group.
“Take the prevention very seriously,” was the message he wanted to pass, declaring the start of the event, the Economist, the chairman of the Organizing Committee and the General Secretary of the Hellenic Health Tourism Association, Mr. Zacharias Kaplanidis. The need to internationalize the theory of Hippocrates, developing medical tourism, was also stressed by the Professor of Dermatology-Legal, President of the Hellenic Academy of Medical Medicine, President of the Hellenic Health Tourism Association and the Chinese Academy of Medicine & Supplementary Medicine, Mr. Konstantinos Kouskoukis and the Mayor of Maroussi, president of the ISA, president of KEDE, president of the Hellenic Institute of Greek Doctors, president of the International Health Tourism Center and president of ELITOUR, Mr. Giorgos Patoulis.
The public was briefed on all the latest trends in beauty, cosmetic product launches were presented, the visitors were able to enjoy services and get acquainted with latest technology products while attending make-up & hairdressing shows. The opening ceremony included the presence of people from the field of spectacle and sports among others Evridiki Valavani, Konstantinos Vasalos, Kostas Kokkinakis, Kostas Somer, Giannis Aivazis, Natalia Dragoumi, Sophie Paschali, Themis Georgantas and Elias Gotsis.
Within the framework of the D|Y|O Forum and the Beauty Day, a workshop was held on “The Aesthetic Ally of Female Entrepreneurship”, with speakers Katerina Papakosta, Deputy Minister of Citizen Protection, Eva Kaili, MEP of Sofia, Voutepezi, Athens and former Minister, Eleni Petroulaki, Exercise Consultant and Owner of FITLAB and Presenter Noretta Papadimitriou.

