In a highly festive atmosphere, the Launch Fashion Party of the brand “EK EFFIEK THE BRAND” of the Greek designer and businesswoman Effie Kostaki, who presented her new S/S’24 “Utopia Collection”, took place with complete success. At the event that took place in the garden of the “Hide & Seek Bar Restaurant”, many famous guests from the business, artistic and journalistic world of Athens, as well as many fashionistas wearing “EK EFFIEK THE BRAND” creations, as well as friends of Effie Kostaki, who wanted to congratulate her on her new venture in the field of fashion.
The well-known businesswoman Effie Kostaki, having come into contact with many different female personalities and listening to their needs and wants regarding style and fashion, decided to realize a big dream of hers, to establish with her team the company “EK EFFIEK THE BRAND”. Through “EK EFFIEK THE BRAND”, Effie Kostaki aims to design clothes that embody her own vision and motto: “ELEGANCE IN SIMPLICITY” and are aimed at women who want to feel unique and full of confidence every moment. The brand’s commitment to the quality of the fabrics combined with the designer’s creativity and innovation guarantees shine and impressive looks for every woman, highlighting her natural beauty.
Yours sincerely,
“Beautiful People” PR Events
Haris Sianidis